kaguya logoKaguya
  • Home
  • My Library
  • Browse
  • Tags
  • Lists
  • Members
Log inSign up
kaguya logoKaguya
Sign up
Home
Browse
Library
Notifications
Notifications
Profile
2025 Kaguya
2025 Kaguya•Privacy•Terms•Guidelines•Help & Support••Add Covers

The Elements of Content Strategy

- Erin Kissane

Rate book
A Book Apart #3

The Elements of Content Strategy

•

Content strategy is the web’s hottest new thing. But where did it come from? And why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.

NonfictionBusinessMarketing

The Elements of Content Strategy

- Erin Kissane

A Book Apart #3

The Elements of Content Strategy

Published year: 2011
Pages: 88

Content strategy is the web’s hottest new thing. But where did it come from? And why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.

NonfictionBusinessMarketing

Reviews (0)

0 reviews

Reviews (0)

•
•
•
•
•
•
•
•
•